Digital Strategy

Strategy work goes wrong in two ways: it stays so abstract that nobody can act on it, or it becomes a feature list with no argument behind it.

We keep it short on purpose. Four weeks is enough to gather evidence, size the options and write down a recommendation. Longer than that and the organisation has usually changed underneath the analysis.

What you get

Decisions, not options We recommend one path and explain the trade-offs of the ones we discarded. An unranked list of possibilities is not a strategy.
Grounded in your data We start in your analytics, CRM and support queue. Most organisations already hold the evidence for the next decision.
Costed and sequenced Each initiative carries an effort range and a dependency order, so budget conversations are about sequence rather than vagueness.
Usable by whoever builds it The plan is specific enough to hand to us, your in-house team, or another studio. No lock-in.

How we work

Baseline
Analytics, funnel data, support tickets and a review of the current stack and its running costs.
3 to 5 days
Interviews
Six to ten conversations across sales, support, operations and, where possible, customers.
1 week
Options and sizing
Two or three plausible directions, each with an effort range, risks and expected commercial effect.
3 to 5 days
Recommendation
A written plan and a working session with the decision makers, including what to stop doing.
2 days